![]() Figure 4 illustrates two example tweets on Sina Weibo. ![]() Instead, it can only be accessed under the original message. When a Weibo user makes a comment, it is not rebroadcasted to the user’s followers. Sina Weibo also has a functionality absent from Twitter: the comment. The equivalent of a retweet on Sina Weibo is instead shown as two two amalgamated en- tries: the original entry and the current user’s actual entry which is a commentary on the original entry (see Figure 4). A common practice on Twitter is “retweeting”, or rebroadcasting someone else’s messages to one’s followers. Twitter users can address tweets to other users and can mention others in their tweets. Figure 3 illustrates some messages with embedded pictures and videos on Sina Weibo. While Twitter users can post tweets consisting of text and links, Sina Weibo users can post messages containing text, pictures, videos and links. is an important difference in the content of tweets between Sina Weibo and Twitter.
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